Born in 1970 in Lugano, Switzerland Luga Samuel Friedmann grew up on the watch is full of interest. After the end of the university, Friedmann began to sell sophisticated watch collectors in Italy, and also operates a number of surplus Swiss watches. Soon after he went to the United States to continue these operations. Friedmann had a dream - that is to provide high quality products with a watch company. Although he had several opportunities to purchase a ready-made 'brand', but those who did not meet his expectations. The idea was finally exposed in his 1744 production of precision timepieces Swiss watchmaker Jacques Gevril change after work.
As a pioneer Daniel JeanRichard watches and Pierre Jaquet-Droz's friends, Gevril first in La Chaux-de-Fonds hit by repairing timepieces reputation. Reputation far and wide, he had requested a special watch to be the King of Spain, and in 1758 and went to Madrid, Jaquet-Droz show his work to the King. King very much appreciate his masterpiece, so named for the Royal watchmaker Gevril. His craft and design internationally renowned.
The history of the discovery and purchase of the 'name' after, Friedmann Gevril Gevril the mountain headquarters in New York and a villa in Switzerland Tramelan plants. Friedmann inevitably reside in the United States, the Gevril Gevril of a series named 'New York', while the other called to do passing models such as the United States Avenue. There's the title of Soho, Chelsea, Madison, Gramercy, Greenwich and Lafayette. With 18 grams of gold or not? Steel, with ETA-based movement Debwa, dial Check carving or mother of pearl, sapphire crystal and back cover, some styles will beautifully inlaid Wesselton diamonds. Gevril Gevril products from the hands of artisans in Tramelan completed. Friedmann I took part in the expansion of product lines and customer relationships. "We are a family based business, all customers know they can always seek my help."
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